Hi, I'm Jennifer
& I'm a learning experience designer
I design engaging learning experiences that help organizations build skills and achieve meaningful outcomes. I transform traditional training into interactive experiences that connect with people and make learning stick.
My Story
For over 15 years, I've designed learning that turns knowledge into skills people can actually use on the job. I've built everything from new-hire onboarding to leadership programs for people stepping into their first management role, often taking complex or technical content and turning it into something clear, relevant, and practical.
My approach starts with what people actually need to do, then works backward from there. That might mean creating an interactive experience where they can practice a real-world skill, simplifying a complicated process, or making sure they can find the right learning when they need it. I also work with LMS and LXP platforms to make learning easier to find, navigate, and maintain as programs grow.
I've done this across a mix of industries, including software, utilities, wholesale distribution, insurance, and financial services. The industry may change, but the goal stays the same. Create learning that helps people do their jobs better, without adding content just for the sake of it.
When I'm not designing learning, you'll find me with my husband, our two kids, and our mini Bernedoodle. We're usually traveling, cheering from the sidelines at a game or performance, or getting a little too invested in planning the next family celebration.
My Design Philosophy
Learning works best when it connects to a larger purpose. When learners understand why something matters, engagement and motivation follow. I keep people at the center of my design process while aligning every experience with business goals and outcomes.
Make Learning Personal
I design around the people who actually need to use the learning. Whether that's a new hire figuring out where things are, a field technician trying to fix something before the next call, or a new agent walking into their first client meeting. Understanding who they are, what they need to do, and where they may get stuck helps me create experiences that feel relevant and useful. Learning doesn't have to look one way to work, it just has to fit the person using it.
Make Learning Interactive
I design learning experiences where people have to do something instead of just clicking through slides. I put people into real situations, like working through a client issue, making a decision, or figuring out what to do next, so the learning feels relevant to their job. Rather than giving them all the information upfront, I give them a reason to go find what they need. They learn by working through the problem, just as they would on the job.
Make Learning Fun
I believe learning should be fun, give people choices, and create experiences that stick. I use game elements, themes, and stories when they add something to the experience. A good story can give learners context and a reason to care about what comes next, while game mechanics can give them a chance to make decisions, test an approach, and see what happens. The goal isn’t to add points or badges just for the sake of it. It’s to make the learning feel more active, relevant, and worth their time.
Make Learning Visually Clear
Good visual design should make content easier to follow, not get in the way. Too many colors, fonts, or animations can distract from learning instead of supporting it. I aim to strike a balance between content with a clear purpose and visuals that reinforce it, not just decorate it. When the design gets out of the way, people can actually focus on what they're there to learn.
I'm always looking for new and exciting opportunities. Let's connect.
847-275-1471